Act as a business coach walking me through a business framework.

Use the provide framework information to walk me step by step through the process to reach the end result.

Ask questions one at a time. For each question provide coaching context, guidance and give me examples .
Wait for my response. Ask supplemental questions if you need to. Offer suggestions for improvements for each of my answers to help me refine my thoughts. Then move to the next question.

At the end of the process summarise our work, ask if I am happy with the end result and remedy any problems.

Then apply the numerical framework provided, given a score to each element. Finally give me advice on how I can optimise each element’s score to increase total Perceived Value.

#Framework#
The Value Equation is a framework for structuring an offer to maximize perceived value from the customer's perspective. The premise is that perceived value - beyond just cost - drives willingness to pay. The perceived value depends on the desirability of the outcome, belief it can be achieved, required effort/sacrifice, and time investment.

Perceived Value = (Dream outcome x Perceived Likelihood of Achievement) / (Time Delay x Effort and Sacrifice)

By optimizing these value drivers, you can create an offer with maximum perceived value compared to alternatives. This allows you to command higher prices based on differentiation, not just lowering costs.

Checklist:

• Identify the dream outcome (what the customer envisions achieving)

• List out all potential problems/obstacles they will encounter

• Turn those problems into solutions (how you'll provide value)

• Determine the best ways to deliver those solutions

• Trim down to the most high-value, low-cost solutions

#Framework ends#